SEO report of fraserdesignworks.com

Heather Fraser Design Works

fraserdesignworks.com/

Heather Fraser Design Works

   

 Tasks

  • Make the site mobile device friendly.
  • Avoid using deprecated HTML tags.

 SEO

URL

Domain : fraserdesignworks.com/

Character length : 22

Title
Heather Fraser Design Works
Description
Heather Fraser Design Works
Keywords (meta keywords)
Good! The website does not use “meta keywords”.
Open Graph Protocol

Error! The website does not use the OG (Open Graph) protocol.

Dublin Core
Dublin Core is not used
Underscores in the URLs
Good! No underscore (_) found in the URLs.
Search engine friendly URLs
Good! The website uses SEO friendly URLs.
Checking the robots.txt file
There is robots.txt file.
https://fraserdesignworks.com/robots.txt
User-agentDisallowed for the search engines
*
  • /wp-admin/


 Social

Social Engagement

Linkedin2

Facebook Share0

Facebook Comments0

 Content

Doctype
HTML 5
Encoding
Perfect! The character encoding is set: UTF-8.
Language
We have found the language localisation: ”en”.
Title
Heather Fraser Design Works

Character length : 27

Good! The title’s length is between 10 and 70 characters.
Text / HTML ratio
Ratio : 62%

Good! The text / code ratio is between 25 and 70 percent.
Headings
H1H2H3H4H5H6
164300
Heading structure in the source code
  • <H1> Strategy Innovation
  • <H2> About Heather Fraser
  • <H2> About Business Design
  • <H4> 3 Gears of Business Design
  • <H3> Gear 1: Empathy & Deep Human Understanding – What’s the opportunity?
  • <H3> Gear 2: Concept Visualization – What’s the breakthrough solution?
  • <H3> Gear 3: Strategic Business Design – What’s the strategy to deliver and win?
  • <H2> Mindsets & Methods
  • <H4> IMPORTANT MINDSETS
  • <H4> CORE METHODS
  • <H2> Activation
  • <H2> An Enterprise Platform
  • <H2> FAQs
  • <H3> What Business Design has Done for Others
Word cloud
  • design77
  • business75
  • innovation30
  • new23
  • into16
  • heather16
  • create15
  • methods15
  • enterprise14
  • ideas14
  • strategy14
  • how12
  • thinking11
  • get10
  • rotman9
  • people9
  • process8
  • fraser8
  • development8
  • across7
  • work7
  • teams7
  • book7
  • understanding7
  • team7
  • gear7
  • big6
  • help6
  • collaboration6
  • early6
  • practices6
  • mindsets6
  • time6
  • being6
  • read6
  • experience6
  • organization6
  • valuable6
  • works6
  • idea6
  • ways6
  • vuka5
  • some5
  • discipline5
  • management5
  • principles5
  • solutions5
  • results5
  • most5
  • simple5
  • practice5
  • opportunities5
  • competitive5
  • value5
  • better5
  • success5
  • questions4
  • enhance4
  • advantage4
  • leader4
Keyword matrix
wordtitledescriptionsheading
design
business
innovation
new
into
heather
Two Word cloud
  • business design26
  • design works5
  • are some3
  • business through3
  • heather fraser3
  • president and chief3
Three Word cloud
  • intellectual and tactical agility2
  • practice of business design2
  • people who matter2
  • senior vice president2
  • here are some2
404 Page
The website has a 404 error page.
Flash content
Good! The website does not have any flash contents.
Frame
Good! The website does not use iFrame solutions.
Images
We found 7 images on this web page.

Alternate attributes for the following 6 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.

 Readability

Flesch–Kincaid Grade Level
10.10
Flesch Reading Ease
45.00
Coleman Liau Index
12.00
Automated Readability Index (ARI)
9.80
Dale–Chall Readability
7.00
SMOG Index
12.00
Spache Readibility
5.00
Number of letters
17795
Number of words
3358
Number of sentences
268
Average words per sentences
13
Number of syllables
5918
Syllables in words
6034
Average syllables in words
1.76
Number of words in first three syllables
666
Percentage of word / syllables
19.83
Words not in Dale-Chall easy-word list
1358
Words not in Spache easy-word list
725

 Technologies

Mobile optimization
Error! This website is not optimized for mobile devices... It is optimized for devices which have at least 984px wide display!
Detected applications
Twitter Emoji (Twemoji)JavaScript Graphics
WordPressCMSBlogs
jQueryJavaScript Frameworks
PHPProgramming Languages
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Redirection (www / not www)
Good! The web address is accessible in only one version. The www version is redirected to the version without www.
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Printability
Suggestion! Unfortunately, no printer-friendly CSS found.
Meta Tag (viewport tag, mobile devices)
Error! The meta tag named viewport is missing.

 Speed test

Server response time
The server response time is fast enough.
Loading time
2,190 ms
Table layout
Good! No nested tables found.
Number of HTTP resources
24
Number of source domains
2
Render blocking resources
The elements below are blocking the “above the fold” rendering.
List of render blocking javascript files
  • http://fraserdesignworks.com/.. /jquery.js?ver=1.12.4
  • http://fraserdesignworks.com/.. /jquery-migrate.min.js?ver=1.4.1
  • http://fraserdesignworks.com/.. /jquery.bxSlider.min.js
  • http://fraserdesignworks.com/.. /jquery.easing.js
  • http://fraserdesignworks.com/.. /vuka.js
List of render blocking css files
  • http://fraserdesignworks.com/.. /style.css
  • http://fraserdesignworks.com/.. /form_style.css?ver=4.9.4
  • http://fraserdesignworks.com/.. /dashicons.min.css?ver=4.9.4
  • http://fraserdesignworks.com/.. /encrypt-email.css

 Speed test – Javascript

Javascript
Good! Just a few javascript files are detected on the website.
  • http://fraserdesignworks.com/wp-includes/js/jquery/jquery.js?ver=1.12.4
  • http://fraserdesignworks.com/wp-includes/js/jquery/jquery-migrate.min.js?ver=1.4.1
  • http://fraserdesignworks.com/wp-content/themes/heatherfraser/javascripts/jquery.bxSlider.min.js
  • http://fraserdesignworks.com/wp-content/themes/heatherfraser/javascripts/jquery.easing.js
  • http://fraserdesignworks.com/wp-content/themes/heatherfraser/javascripts/vuka.js
  • http://fraserdesignworks.com/wp-includes/js/wp-embed.min.js?ver=4.7.5
File size of all javascript files combined
146.92KB
Javascript minifying
You can save 1.6KB (51% compression) on the analysed URL by minifying the javascript files.

 Speed test – CSS

CSS
Good! Just a few CSS files are used on this website.
  • http://fraserdesignworks.com/wp-content/themes/heatherfraser/style.css
  • http://fraserdesignworks.com/wp-content/plugins/contact-form-plugin/css/form_style.css?ver=4.7.5
  • http://fraserdesignworks.com/wp-includes/css/dashicons.min.css?ver=4.7.5
  • http://fraserdesignworks.com/wp-content/plugins/encrypt-email/assets/css/encrypt-email.css
File size of all css files combined
64.51KB
CSS minifying
You can save 696B (20% compression) on the analysed URL by minifying the CSS files.

 Speed test – Compression

Uncompressed size of the of the HTML
38.31KB
Gzip compression
Error! By using Gzip you can save 764B (51% compression) on your site.

 Speed test – Browser cache

Number of static resources (image, JS, CSS)
17
Browser cache
The browser cache is not set correctly for all elements.
URLDuration
http://fraserdesignworks.com/.. /encrypt-email.cssExpiry time is not specified
http://fraserdesignworks.com/.. /bullet.pngExpiry time is not specified
http://fraserdesignworks.com/.. /logo.pngExpiry time is not specified
http://fraserdesignworks.com/.. /nextarrow.pngExpiry time is not specified
http://fraserdesignworks.com/.. /prevarrow.pngExpiry time is not specified
http://fraserdesignworks.com/.. /jquery.bxSlider.min.jsExpiry time is not specified
http://fraserdesignworks.com/.. /jquery.easing.jsExpiry time is not specified
http://fraserdesignworks.com/.. /vuka.jsExpiry time is not specified
http://fraserdesignworks.com/.. /style.cssExpiry time is not specified
http://fraserdesignworks.com/.. /buy-now-1.gifExpiry time is not specified
http://fraserdesignworks.com/.. /heather-fraser-design-works-book.pngExpiry time is not specified
http://fraserdesignworks.com/.. /heather-fraser-head-shot.pngExpiry time is not specified
http://fraserdesignworks.com/.. /3_gears_of_business_design_wide.pngExpiry time is not specified
http://fraserdesignworks.com/.. /Extent_of_Business_Design_Practice.pngExpiry time is not specified
http://fraserdesignworks.com/.. /Heather-Fraser-Ideation_200x134.jpgExpiry time is not specified
http://fraserdesignworks.com/.. /Mindsets_Methods_Thinking_.pngExpiry time is not specified
http://widgets.twimg.com/j/2/widget.js8 hours

 Speed test – Images

File size of all images combined
247.09KB
Image optimisation
You can save 60.2KB (48% compression) by optimising the images below:

 Traffic

Alexa
22055517

 Links

We found a total of 7 different links.
Internal links: 4
External links: 3

External links:

Link text (anchor) Link strength
http://www.amazon.ca/.. /ref=sr_1_1?s=books&ie=UTF8&qid=133416273...
Vuka Innovation
click here

Internal links:

Link text (anchor) Link strength
http://fraserdesignworks.com/#top
About Heather M.A. Fraser
About Business Design
1

 Website security

IP
64.90.49.211
External hidden links
Good! No hidden external links found
Looking for eval()
Good! No eval(bas64_decode()) scripts are found
Checking for XSS vulnerability
No XSS vulnerability found
Email encryption
Good! We have not found any unencrypted email addresses.

 Sites on same ip

fraserdesignworks.com

fraserdesignworks.com

scottwainstock.com

scottwainstock.com

parentheticalgirls.com

parentheticalgirls.com

zhealth.co.nz

zhealth.co.nz

 Icons

Favicon
Good! The website uses favicon.

 Order of Heading elements on mobile by position

  • H1 : Strategy Innovation, ( 113.49333190918px from top )

 Typos

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